Chipolo has launched its latest innovation in item tracking, introducing the rechargeable Chipolo LOOP and CARD trackers, designed to rival Apple’s AirTag. Unveiled on August 27, 2025, these trackers boast a six-month battery life, extended Bluetooth range, and compatibility with both Apple’s Find My and Google’s Find Hub networks, making them a versatile choice for iPhone and Android users alike.
A New Era of Tracking with Rechargeable Batteries
Unlike Apple’s AirTag, which relies on a replaceable CR2032 coin battery, Chipolo’s LOOP and CARD feature rechargeable batteries, offering an eco-friendly alternative that reduces waste. The LOOP charges via USB-C, while the CARD uses Qi wireless charging, aligning with modern charging standards. Chipolo claims a single charge lasts up to six months, providing convenience for users who want a low-maintenance tracking solution. This move addresses a key pain point of traditional trackers: the hassle and environmental impact of frequent battery replacements.
Design and Features Tailored for Convenience
The Chipolo LOOP, available in six vibrant colors (navy, mint, honey, coral, charcoal, and chalk), is designed to attach easily to keys, bags, or backpacks with its integrated silicon loop. The CARD, with its sleek, credit-card-sized form factor and matte charcoal finish, slips seamlessly into wallets. Both trackers are IP67-rated, meaning they can withstand submersion in up to 1 meter of fresh water for 30 minutes and are dust-tight, ensuring durability for everyday use.
The trackers offer an impressive Bluetooth range of 400 feet (120 meters), a 30% improvement over previous Chipolo models, making it easier to locate items nearby. The LOOP emits a loud 125 dB alert, while the CARD reaches 110 dB, ensuring you can hear your tracker even in noisy environments. A new ring-and-blink feature causes the device to flash its light when lost in low-light conditions, enhancing visibility. Additionally, double-pressing the tracker can ring your phone, even if it’s on silent, a feature not available with AirTags.
Cross-Platform Compatibility and Smart Features
Chipolo’s trackers integrate with both Apple’s Find My and Google’s Find Hub networks, though they can only connect to one at a time, requiring a reset to switch. The Chipolo app enhances functionality with features like out-of-range alerts for Android, customizable ringtones, and volume adjustments. The trackers use Bluetooth 6.0, which supports Channel Sounding for improved distance measurement, with potential future updates for enhanced precision pending support from Apple and Google. However, unlike AirTags, Chipolo’s trackers lack Ultra-Wideband (UWB) for precise directional tracking, a trade-off for their broader compatibility and lower cost.
Pricing and Availability
Priced at $39 each, the LOOP and CARD are available for pre-order on Chipolo’s website and Amazon, with in-store availability at T-Mobile retail locations by late September 2025. Bundle discounts are offered, making them a cost-competitive alternative to AirTags, which also retail around $29-$39 but require additional accessories for attachment.
Challenging AirTag’s Dominance
Apple’s AirTag benefits from its UWB precision and seamless integration with the iPhone ecosystem, but Chipolo’s trackers offer distinct advantages. Their rechargeable batteries, cross-platform support, and built-in attachment options (no extra accessories needed) make them appealing for users seeking flexibility and sustainability. The vibrant color options and louder alerts further differentiate Chipolo’s offerings, addressing user demands for personalization and practicality.
